Contact Us
Log InTrucking companies formally training employees on social media use
Although it may be tempting for fleet management owners to simply sign up their business for Facebook or Twitter accounts, they may want to think twice about jumping into social media without the proper information.
Some trucking companies have started to initiate required training and screenings for those who would like to participate in the business’ social media accounts. Owners say they realize how important these outlets are for reaching customers, and when used improperly, they could possibly impact their client base in a negative way.
Business like FedEx, Concargo and JTMarCom have all implemented a program that instructs their employees on how to use social media correctly, so that these websites can be fun but also maintain a professional voice. When done in the right way, Facebook, Twitter and other social media websites can be great tools to tell the general public about one's goods and services.
Truckers who are taking their CDL training coursework may want to check out some companies through their social media platforms. This could be a great way to get a feel for the company’s goals and overall atmosphere, or to simply research potential job openings.
Trucking companies formally training employees on social media use
Monday, October 31st, 2011
Although it may be tempting for fleet management owners to simply sign up their business for Facebook or Twitter accounts, they may want to think twice about jumping into social media without the proper information.
